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Notes from today’s lecture

Ethos- convinced the audience by showing someone who is trustworthy or honorable, and is shown with tone (speakers identity)
- A specific brand of toothpaste shown that many dentists use it or recommend it.
Pathos- convinces the audience by showing emotional response (emotional appeal)
-  A kid shown to have cancer and give reasons on why you should donate, and help them survive.
Logos- shown to be logical, and persuades an audience by giving reasons (reasoning)
- A well known logo is shown to catch the viewer attention.

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